I am a professor of economics at the School of Economics and Business, Norwegian University of Life Sciences, and an adjunct research professor at Consumption Research Norway, OsloMet.
My research covers a broad spectrum of topics, including consumer behavior, sustainable consumption, food markets, and green energy. I am particularly interested in studies of willingness to pay, social acceptance, and green transformation. My research is grounded in behavioral and experimental economics, and primarily employing quantitative methods.
I am WP leader in two NFR financed Collaborative and Knowledge-building projects, ENABLE: Enabling the green transition in Norway (2020-24) (Click here) and VOM – Incentives for Measures for Food system Transition (2021-2025) (Click here).
An updated list of publications is available at my Google Scholar profile (Click here). More on my background can be found at my Linkedin profile (Click here).
- Atferdsøkonomi
- Matmarkeder
- Forbrukeratferd
- Bærekraftig forbruk
- Økonomiske eksperimenter
Forskningsprosjekter med nettside utenfor NMBU